The company caters to the needs of Gen Z and millennials through its brands Garage and Dynamite. The company operates 307 stores across Canada and the US as well as online. It was founded in 1975 and became a public company in 2024.
The stock was on a strong upward trajectory and hit a new all-time high of just under $98 in late April. But it has since pulled back nearly 40% to the $60 range, where we once again see longer-term value.